BFCM: Get deep demographic insights on your best customers
Legacy IconsPersonas

Smarter targeting starts with a Persona Analysis

Get detailed demographic data based on your best customers for smarter retargeting.
Get Free AI Persona Analysis

Available for Klaviyo users with 20k+ monthly unique visitors

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Trusted by 1000+ brands

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See exactly what you'll get in your Persona Analysis

Who they are

Who they are

Age, income, household, parental status

How they live

How they live

Interests, lifestyle, brand affinities

How they shop

How they shop

Spending habits, purchase recency, returns

How Personas works

Import and enrich your CRM data

Import and enrich your CRM data

Connect your Shopify, Klaviyo, or other CRM. Instantly enrich every customer profile with demographic, lifestyle, and behavioral data so you know exactly who you're talking to.

Generate AI-powered persona cohorts

Generate AI-powered persona cohorts

Let our AI segment your customers into high-fit personas based on real data, not guesswork, so you can target each group with precision.

Build a strategy for each cohort

Build a strategy for each cohort

Decide which products, collections, offers, and discounts each persona should see. Every touchpoint becomes more relevant, personalized, and likely to convert.

Launch optimized campaigns

Launch optimized campaigns

Sync persona data with your ESP and ad platforms in one click. Start tailoring your creative, messaging, and offers based on who your customers truly are and watch your results improve.

Why marketers love Personas

Increase ROI per Customer

Increase ROI per Customer

Stop wasting budget on low-fit traffic. Personas prioritize your highest-value segments.
Build better audiences

Build better audiences

No more vague interests or unreliable lookalikes, just real behavioral data from real customers.
Seamless ESP integration

Seamless ESP integration

Automatically sync to your Klaviyo, Meta, and Google accounts.
High Conversion
High Conversion
Better Audiences
Better Audiences
Smart Ads
Smart Ads
Lower CPA
Lower CPA
Grow Email List
Grow Email List
Smart Postal
Smart Postal
Maximize ROI
Maximize ROI
ID Resolution
ID Resolution
Retargeting
Retargeting
1st Party Data
1st Party Data
Lower CAC
Lower CAC
Fingerprint
Fingerprint
Machine Learning
Machine Learning
Scalable
Scalable
Cookie-Less
Cookie-Less
High Conversion
High Conversion
Better Audiences
Better Audiences
Smart Ads
Smart Ads
Lower CPA
Lower CPA
Grow Email List
Grow Email List
Smart Postal
Smart Postal
Maximize ROI
Maximize ROI
ID Resolution
ID Resolution
Retargeting
Retargeting
1st Party Data
1st Party Data
Lower CAC
Lower CAC
Fingerprint
Fingerprint
Machine Learning
Machine Learning
Scalable
Scalable
Cookie-Less
Cookie-Less

A data partner you can trust.

Opensend's proprietary identity graph offers a safe and comprehensive view of aggregated engagement and transactional data. Protected by end-to-end encryption and sophisticated security protocols, your data is secure. We comply with all laws by partnering with thousands of sites with millions of registered users who consent to partner marketing.

100%

Legally Compliant

We follow all the laws and regulations to always comply

7B+

Events Daily

In our network, we see the traffic for 100k+ US-based sites

180M

US Shoppers in Network

We have a 73% USA shoppers match rate
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Trusted by 1000+ brands

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Our users love us

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Get started in just 5 minutes

Connect your Klaviyo account, activate your first analysis, and receive your AI-generated persona dashboard. No dev required.
Activate Personas Now
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Ready to give it a try?

Discover your best customers

Target smarter. Spend better. Grow faster.